Calls, notclicks.
Google Ads works when the keyword, the landing page, and the phone number are all pulling in the same direction. We build all three and track the call that comes out the other end.
Built aroundthe job youwant more of.
Search campaigns
Tight keyword groups around high intent searches, with negatives maintained weekly so budget stops leaking.
Local Services Ads
Where it fits your trade, we manage the Google Guaranteed setup and the lead disputes that come with it.
Landing pages
A page per offer. One action, fast load, and a click to call button that works on a phone.
Call tracking
Every call recorded and attributed to a campaign so we know which keywords produce real work.
Lead scoring
We listen to calls and mark which were real jobs, then feed that back into bidding.
Weekly management
Search terms, bids, budget pacing, and creative testing. Not set and forget.
Recorded fromlive dashboards.
Best for trades,services, andurgent demand.
Google Ads is the fastest way to get in front of somebody who is already looking for what you sell, today, in your service area.
When paid search is the right lever
If people search for your service by name, roof repair, AC replacement, plumber near me, then the demand already exists and the only question is who gets the call. Paid search puts you at the top of that moment while your SEO is still maturing.
It also fits businesses with a job value high enough to absorb a click cost. In competitive Houston area trades a single click can run into double digits, so the math works when a booked job is worth hundreds or thousands, not when it is worth twenty dollars.
What the first ninety days look like
The first month is structure and data. Campaigns, keyword groups, negatives, tracking, and a landing page per offer. We expect to spend some of that month learning which searches actually convert.
The second month is pruning. Search terms that waste money get blocked, the terms that book work get more budget, and ad copy gets tested against the winners.
By the third month the account should be stable enough to talk about cost per booked job instead of cost per click, which is the only number that decides whether to scale.
How we work with your other channels
Paid search and SEO are not competitors. Ads buy visibility now while organic work builds visibility that keeps paying after the budget stops. Most of our clients run one, then add the other once leads are steady.
Questions weget asked.
Budget depends on your service, your area, and how competitive the keywords are. We look at current click costs for your exact services in your cities and work backwards from what a booked job is worth to you, then give you a monthly range before you commit. Ad spend is paid directly to Google and is separate from management.
Stop payingfor tire kickers.
Send us your current account. We will tell you what is wasting money before you commit to anything.